GoPro has recently released its new Mission 1 Pro Cinema Camera. Insta360 has just launched its new Luna Ultra Gimbal Camera. And DJI is preparing to launch its new osmo pocket 4 Pro Gimbal Camera.
However, it looks like things are heating up beyond new product launches for the latter two competitors, DJI and Insta360.
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DJI sues Insta360
Earlier this week, as petapixel reportDJI filed two patent lawsuits against Insta360 over the company’s Luna series of cameras, such as the Insta360 Luna Pro and the new Insta360 Luna Ultra. DJI files lawsuit on same day Insta350 releases new Luna Ultra for sale in US
DJI says, “Insta360’s new Luna line of gimbal cameras, including, but not limited to, Luna Ultra, supporting accessories, and the Insta360 mobile application (collectively, the “Accused Products”), clearly imitate DJI’s patented inventions.”
DJI is seeking a permanent injunction against Insta360, which would force the company to stop selling its Luna line of cameras, as well as monetary damages.
DJI’s first lawsuit alleges two design patent violations by Insta360. DJI claims that Insta360 is clearly infringing its patents by copying the design of its DJI Osmo Pocket 3 camera. According to DJI, “The accused products are handheld gimbal cameras with integrated optics – the same product architecture pioneered by the DJI Osmo Pocket – and Insta 360 clearly markets them as a competitor to DJI’s Osmo Pocket line.”
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In the second lawsuit, DJI alleged that Insta360 infringed four utility patents. The infringements relate to patents covering the gimbal aspect of the camera, the tracking feature and its operation.
Insta360 hits back
In response to DJI’s lawsuits, Insta360 protestedAlleged five patent infringement claims against DJI.
Insta360 says, “The company claims that DJI infringes its patents related to Gimbal Stabilization, Gimbal Directional Control, Camera Smooth Stabilization, Telemetry Overlay, and Panoramic Video Stabilization.”
According to Insta360, DJI is infringing its patents with several products such as the Osmo Pocket Series, Ronin/RS Series, Osmo Mobile Series, and Osmo 360.
What’s going on?
There’s no doubt that the Insta360 Luna Ultra and the DJI Osmo Pocket 4 Pro are very similar. As DPReview Explains, both cameras are marketed as handheld vlogging cameras with “two lenses and integrated gimbals, and a similar form-factor.”
However, this is not the first time this year that DJI has sued Insta360 over its patents.
In March, DJI filed a lawsuit in China against Insta360, claiming that six drone-related Insta360 patents were developed by Insta360 employees who left DJI within a year. Under Chinese patent law, the timing of the employee’s departure from the company and the development of the patent may mean that the patent actually belongs to DJI. (And it should be noted that Insta360 announced A new drone brand recently Trump administration’s ban on DJI drones Became effective.)
The timing of DJI’s lawsuit is significant.
DJI is unable to sell its DJI Osmo Pocket 4 Pro as well as many of its other products, such as drones, in the US because the US government under President Donald Trump has classified it as a “Chinese military company”
With Insta360 launching the Luna Ultra this week, DJI is really unable to compete with its biggest rival in the niche gimbal camera industry, which it has led for years. Insta360’s Luna Ultra is filling a void in the US that DJI has been unable to fill. In response, DJI is hoping that patent law can keep them from falling behind in the US market.
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