Apple has agreed to pay $250 million to settle a class action lawsuit that claims the company misled iPhone buyers in the US that an updated version of Siri announced with Apple Intelligence would launch in 2024. The Financial Times Writes. The company originally showed off its more “personal” Siri at WWDC 2024, but has failed to ship the new AI assistant nearly two years later.
Assuming it is approved by a judge, the settlement will cover a class that includes US buyers of the iPhone 16 lineup and the iPhone 15 Pro. The settlement will provide financial relief to people who expect Siri on their new iPhone, but Apple’s proposal does not require the company to actually admit fault for advertising AI features it didn’t ship.
The company gradually introduced components of text editing, image generation, and ChatGPS integration as Apple Intelligence during 2024 and 2025, but a version of Siri that understands the context of what’s on your device and can take actions in apps on your behalf never arrived. Apple hasn’t publicly acknowledged that it will have to delay Siri updates until March 2025, five months after the iPhone 16 launched, the company sold a phone that was capable of running Apple Intelligence.
After Apple announced the delay, it removed ads showing off the new Siri feature in the lead up to the iPhone launch. The company now finally plans to introduce the new Siri this year, thanks largely to a partnership with Google that allows Apple to use the company’s Gemini models. The new Siri, along with a collection of other AI features, will reportedly be included in iOS 27.
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