Getty has already made a similar deal with Perplexity AI.
Getty Images has announced a multi-year partnership with OpenAI that will bring its licensed content library to the AI company. The agreement means Getty’s content will appear in OpenAI search and ChatGPT.
“High-quality, licensed visual content makes AI-powered search and discovery more useful and more trustworthy,” Getty CEO Craig Peters said in a statement. “This partnership with OpenAI reflects that shared recognition, and together we will deliver a rich visual experience to ChatGPIT users.”
Getty had until recently taken a strong stance against working with AI companies. In September 2022, the Getty banned all AI-generated art from its library. A few months later, it sued Stability AI, accusing it of copyright infringement – a notion that was rejected late last year.
A year after its AI-generated art ban, the Getty announced its own generative AI tool, trained on its library and powered by NVIDIA’s Adyghe AI model. Each resulting image came with a royalty-free license.
But in October 2025, the Getty signed an agreement with Perplexity AI, allowing the latter’s AI search and discovery tools to access the Getty’s library. Critically, the release states that “Perplexity will improve the way imagery is displayed, including image credits with links to the source, to better educate users about how to use legally licensed imagery.” Perplexity has faced lawsuits over alleged illegal use of copyrighted material.
Notably, Getty has not shared any details about whether its images will be used in AI training, although its deal with Perplexity does allow it.
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