After launching nearly three years ago, Meta Threads is now reportedly attracting more daily mobile users than rival platform X. According to data shared by SimilarWeb techcrunchThreads has 141.5 million daily active iOS and Android global app users as of January 7, while Elon Musk’s mobile platform has 125 million users.
SimilarWeb reports that Threads actually overtook X between late October and early November after a steady period of growth, meaning that this milestone was not achieved suddenly in reaction to the recent Grok-related controversies. According to SimilarWeb, X still has more mobile users than Threads in the US, but note that Threads is catching up, and
However, web traffic is another story. As of January 13, X was attracting 145.4 million daily web visitors, compared to only 8.5 million on threads. According to these new estimates, Meta has won the mobile battle, but with only 150 million daily users, it faces an uphill battle to catch up with X’s more than 270 million.
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