While this type of hype might be predictable at industry-based events, repeatedly summit attendees were reminded that generative AI isn’t just another flash-in-the-pan techno-bauble like VR headsets, the “Metaverse,” or NFTs. Its In fact Revolutionary.
The request highlights the extent of concern that can be expected at a conference celebrating a power-hungry industry facing an energy crisis. And the shuttering of the video-generating tools of one of the game’s biggest companies. and protests against the data centers needed to make the technology work.
In fact, there was much discussion about how AI – despite concerns about how many of its “efficiencies” might replace, or completely render redundant the work of those working hard in creative fields – was not an insult to human creativity.
Everyone agreed that what AI cannot do – yet again, is “generate” its own thoughts. “The core of creativity is the human brain,” said EA’s Mihir Vaidya. Adobe’s Hannah Elsacre offered similar sentiments, projected as an equation on the screen: (humanity x creativity)Aye = unlimited possibility. We were told that “stories are human,” and in this brave new world of limitless possibilities, “human judgment” would be key. But AI’s promise of instant gratification misunderstands the core of human creativity.
AI boosters see humans as almost entirely idealized, creative engines: prime movers in an increasingly technological process. In fact, creativity is manifested in work and in the exertion of understanding things. Someone learns to play guitar by strumming Green Day power chords. One learns to write by writing, and rewriting, and playing with the shape and structure of sentences. You can’t learn to write just by thinking about writing. Or “generate” a great guitar riff by imagining it. Creativity is not just something trapped in the imagination that can be tapped and filtered by technology. It is a skill that must be learned, not just exposed. The dreaded “gap between imagination and creation” is not a disability that can be overcome by computer programs. This is where creativity itself emerges.
The second troubling issue is the results. Many of the images displayed at the summit looked absolutely terrifying. They are clearly synthetic, digital, inhuman. Yet everyone claps for them, as if they are really good looking. In another session, Rob Wrubel, founder and managing director of AI studio Silverside, boasted about how his company used the technology to create a completely AI-generated holiday ad for Coca-Cola. Maybe I live in a bubble too, but I remember that place being widely despised and mocked. Of course, this was never mentioned.
stifling propaganda-o-ram Kennedy’s fireside chat a healthy dose of reality.
In addition to emphasizing the importance of human qualities such as taste and even basic competence, he outlined some instances in which technological progress had thwarted his productions. Kennedy, who stepped down as head of Lucasfilm earlier this year, recently cited the upcoming Star Wars film The Mandalorian and GroguOne guess is – where the 3-D printed props started breaking after a few takes. Because they were not made by skilled propmasters, whose experience gives them intuition about how objects will behave, not just how they look, they turned out to be weak and shoddy.
<a href