Mexico Preps for the 2026 World Cup With a Ticket Resale Platform and a Tourism App

The application will have three main sections. The first is a tourism section, where users can find information about World Cup destinations, alternative events, cultural events in different locations, as well as gastronomic and ecotourism recommendations. An interactive tourist atlas will list over 260 fan routes, points of interest and thematic streets.

There is a dedicated section to the 2026 World Cup tournament, including details about stadiums and game schedules as well as real-time results and standings.

Finally, a services section will provide information on transport, connectivity, special tourism and mobility routes.

The application will be available in English and Spanish to facilitate the approximately 5.5 million domestic and foreign visitors Mexico will receive during the World Cup. Although there is still no fixed date for its launch, it is expected to be ready in the next few months.

ticket market

At the same press event, Iván Escalante, head of Mexico’s federal consumer protection agency, or Profeco, announced that an agreement has been reached with FIFA to enable a ticket sales platform that will operate in Spanish and display prices in Mexican pesos in accordance with national law.

In addition, and in collaboration with the international organization, a “ticket transfer system” is being worked on, the official said. (In other words, there will be an official resale of tickets.) This tool will allow them to be sold safely and at fair prices to those who cannot use their tickets for a World Cup match.

The purpose of this is to avoid informal resale. “This platform will allow fans who are no longer going to use their tickets to make them available to someone else at a reasonable price,” said Escalante, who did not provide details about the project’s progress or its date of operation.

Profeco’s plan has four key directions: prevention and monitoring of misleading advertising; dissent through informational campaigns and monitoring operations; Security through attention modules in airports, stations, tourist centers and stadiums; And launch support tools like. An example of that last point is the “Who’s Who at the World Cup” platform, where fans can consult and compare prices of products and services to facilitate informed purchasing.



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