It’s often difficult to find good deals early in the year – that’s what makes Best Buy’s winter sale worth a visit. The ongoing sales event features discounts on everything from big-ticket OLED TVs to small electronics, including fitness trackers that can help you achieve your New Year’s resolutions. There are also solid deals available on laptops, Bose headphones, and more the verge-Approved pieces of technology, many of which are matching their best prices to date.
The sale ends on January 19, which means you have the rest of the weekend to shop. Below, we’ve listed the deals, both big and small, that are really worth your attention.
If you are looking for a large screen OLED, LG’s entry-level B5 series TV Remains one of the most affordable options available. And right now, it’s an even better value at Best Buy, where it’s down to a new low of $1,499.99 ($1,500 off) in the larger 77-inch configuration.
Although it is considered one of LG’s budget TVs and is not as bright as its more expensive counterparts, the B4 still delivers impressive image quality. You get rich colors, deep blacks, and great viewing angles along with support for Dolby Vision. It also sports a solid set of gaming specs as well as support for Dolby Atmos, including a 120Hz panel with a variable refresh rate, support for AMD FreeSync Premium and Nvidia G-Sync, and four HDMI 2.1 ports for connecting the latest consoles. It also runs on LG’s webOS platform, which lets you take advantage of Amazon Alexa and easy access to popular streaming apps like Netflix, HBO Max, and others.
Sony Bravia 8 II It’s also worth a look if you’re okay with spending money on a high-end TV. Named “King of TVs” in Value Electronics’ 2025 TV Shootout, Sony’s Bravia 8 II offers one of the closest theater-level experiences you can get at home. And right now, you can buy the 65-inch panel at Best Buy, Amazon, and directly from Sony for about $2,399.99 ($900 off), one of its better prices to date.
John Higgins, The Verge’s The new(ish) TV reviewer said that if he had to buy a TV today, this is the TV he would choose. It delivers deep blacks, excellent shadow detail and some of the best image processing and upscaling we’ve seen, making lower quality 1080p content look noticeably cleaner than rivals. The Bravia 8 II also runs Google TV, which feels more intuitive and less cluttered than LG’s webOS, and has a 120Hz panel with two HDMI 2.1 ports for 4K gaming at 120Hz and two HDMI 2.0 ports capped at 4K/60Hz. It doesn’t support Nvidia G-Sync or AMD FreeSync Premium, but for watching movies and TV shows, this is one of the best OLEDs you can buy.
Read our full Sony Bravia 8 II review.
Bose’s first-generation flagship noise canceling headphones are the replacement for the 700 and offer a more travel-friendly design, spatial audio, better call quality, excellent comfort, and some of the best noise cancellation around.
If you’re looking for an excellent pair of noise-canceling headphones that are easy to take on the go, Bose’s first generation QuietComfort Ultra headphones They’re on sale at Best Buy for $279 ($150 off) in select colors, matching their lowest price ever. Bose is also offering over-ear headphones at that price, however, only in select colors.
The original QC Ultras remain our favorite pair for travel, thanks to the foldable design that makes them easy to pack, the lightweight and comfortable fit, and the battery life lasting up to 24 hours. They also offer top-tier ANC and pleasing sound, with an immersive audio feature that isn’t always consistent but works well when it is. Plus, you get a natural-sounding transparency mode for when you want to let outside sound in. If you’re skipping the newer upgrades found in the second-generation model, such as support for lossless audio over USB, the first-generation pair is a great value — especially since they’re currently about $100 cheaper.
Read our full QC Ultra headphones review.
$85
The Amazfit Active 2 offers good value for the price. It looks great and has a wide range of health tracking features, as well as built-in GPS and an AI chatbot to provide additional context to your data. Read our review.
If you’re looking for a great all-around fitness tracker, Amazfit Active 2 Still available at Best Buy, Amazon, and Target for $84.99 ($15 off), which is just $5 less than its lowest price ever.
The Active 2, currently our favorite fitness tracker, offers much more than you might expect at this price. It features a comfortable design with an attractive stainless steel case and a bright, tempered-glass OLED display with up to nine days of battery life. It covers all the basics and then some, allowing you to take advantage of more premium features like menstrual cycle tracking, abnormal heart rate notifications, continuous heart rate and blood oxygen monitoring, and detailed sleep tracking. You also get support for over 160 sport types, including a strength training mode that counts reps for you, as well as offline maps with turn-by-turn navigation.
Read our full Amazfit Active 2 review.
Speaking of Bose, Best Buy is also currently selling the latest bose soundlink micro At a new low of $99 ($30 off), the said price matches with retailers like Amazon and Walmart.
Bose’s pocketable Bluetooth speaker delivers solid sound for its size and even lets you adjust the EQ through a companion app, unlike the first-generation model. It also offers up to 12 hours of battery life, recharges quickly via USB-C, and is surprisingly rugged thanks to an IP67 rating for dust and water resistance. A built-in strap lets you easily attach it to a bag or bike, and if you already have a compatible Bose speaker or soundbar, you can pair the two together — or link the second-generation SoundLink Micro for stereo sound.
- you can buy Apple’s latest MagSafe charger At Best Buy for $29.99 ($20 off), which matches its lowest price ever. The 2-meter, magnetic charging puck can deliver up to 25W of power when paired with a 30W USB-C adapter, assuming you have a compatible phone like the iPhone 17 or 17 Pro. It can also provide the same wireless speeds to non-Apple phones that support the new Q2.2 standard, such as Google’s Pixel 10 Pro XL.
- Best Buy is selling shokz openfit 2 plus In blue for $149.95, which is $10 less than their lowest price ever. The wireless earbuds are almost identical to the Shokz OpenFit 2 – they have the same open-ear design, onboard controls, and dedicated bass speakers – only they add support for wireless charging and Dolby Audio.
- Samsung’s 128GB Galaxy S25 FE Available at Amazon, Best Buy, and Samsung for approximately $448.99 ($200 off), which is a new low price. The budget-friendly Android phone is almost as thin as the Galaxy S25 Plus and carries the same IP68 rating for water and dust resistance; However, its triple rear camera setup is not as impressive as what you will find in Samsung’s higher-end models, even though it is decent. That said, you get a larger 6.7-inch display with support for wireless charging and a 120Hz refresh rate.
- Amazon and Best Buy are selling the latest 13 inch macbook air At $799.99 ($200 off), that’s $50 less than its best price ever. Apple’s entry-level Air is our top pick for most people, equipped with a fast M4 chip that makes it suitable for many everyday tasks. It’s also better for multitasking than previous models, as it lets you connect two external displays while the lid is open. It also has a 12-megapixel center stage webcam with a wide field of view, providing all-day battery life. Read our review.
- you can pick up polaroid flipOur favorite retro instant camera, at Best Buy for $199.99 ($20 off), one of its better prices to date. The Instant Camera delivers an old-school shooting experience, delivering dreamy, vintage-style photos that are sharper and more consistently in focus than other similarly priced Polaroid cameras. It also offers some modern touches, including Bluetooth, USB-C charging, and a companion app that lets you tweak settings like exposure.
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