So, if it’s on this list, it’s really a good deal. Be warned: While the prices listed below are for queen sizes, the deals should apply to all mattress sizes. Your dream of a new king mattress is still going strong.
We’ve got Black Friday sales coverage already off the presses, and we’ll keep bringing it to you through Cyber Monday.
UPDATE November 25, 2025: The sale keeps coming. We’ve updated this list to reflect which sales are legitimate and which sales are actually no different than the ones we saw earlier this year.
wired special deals
Bear
The WIRED review team has crowned the Bear Elite Hybrid as the best mattress we’ve ever tested for back pain. It comes in three firmness options, including soft, medium, and firm. Wired testers found the firmer to be useful for spinal alignment, and you can also add the Celliant cover for a fee, which is designed to help with muscle recovery. In addition to the sale, Bear is also giving away a free accessory bundle (two pillowcases, a sheet set, and a mattress protector). Use WIRED40 for 40 percent offWhich is an additional discount of 5 percent on the existing offer on the site.
helix
We test many, many mattresses – so it’s saying something that the Helix Midnight Lux has been our favorite overall mattress for seven years in a row. This specific model is designed for side sleepers, but the brand’s slogan is “designed for every body” – there are plenty of options for every sleeping position. Helix is having a Black Friday sale, but you can score extra savings Use our special coupon code WIRED27 for 27 percent off,
seventh
Saatva mattresses strive to be the intersection of luxury, natural materials, and support for multiple sleepers. One model in particular we tested, the Saatva RX, provides serious pressure relief for even the most persistent pain. It includes micro coils and pressure-relief foam, so the price is usually higher. However, Saatva’s holiday sale promo will take some of the pressure off your wallet, as you can save $400 on purchases of $1,000 or more. Use our link below.
nola
The top pick we tested for side sleepers, Nola’s Evolution Hybrid seamlessly blends pressure relief, temperature regulation, and spine alignment together. The brand is already offering a good deal for Black Friday. With 35% off right now, Use code WIRED50 for an additional $50 off,
birch
If you’re looking to get the memory foam and other man-made materials out of your bedroom in favor of an all-organic mattress, the Birch Lux Natural has been a consistent winner for us. It has an organic cotton Euro top that gives a cushioned surface to slightly cushion your pressure points. Natural wool layers are included underneath for breathable temperature control. Latex is pressure-relieving like memory foam, but doesn’t contain any chemicals. It is also organic with Global Organic Latex Standard (GOLS) certification. Pocketed coils help you where you need it most. Birch is also offering two free pillows with every mattress purchase. To make it even better, you can Use code WIRED27 for even more savings,
silk and ice
Canadian brand Silk & Snow uses high-quality materials and thoughtful construction in its mattresses, at prices that are hard to argue with. In the case of S&S Organic Hybrids, there are several organic certifications as well. With GOLS-certified organic cotton, organic wool, and GOLS-certified latex with pocketed coils, it eliminates any guesswork about materials and focuses only on support. For Black Friday, there’s Silk and Snow Offering up to $300 off mattresses, no code required.
Avocado
Avocado takes the notion of “all-natural” mattresses very seriously, with an extensive list of certifications to back up its claims. The Avocado Green Hybrid Mattress comes in firm (base model), medium (pillow top), and plush (box top, which is an even thicker version of the soft pillow top). The Medium and Plush cost a little more, but we tested the Firm model first and we liked it. Its organic latex and coil construction provided lumbar support, temperature regulation, and pressure relief, where it got a near-perfect score. As for Avocado’s Black Friday mattress sale, you can Take 20 percent off your purchase, no code required.
Get a lift from this latex hybrid: Avocado Green for $1,679 (20% off)
wolf
Wolf mattresses are not ones you should ignore. Every time our team tested a Wolf mattress, we were impressed by its quality and performance. The Wolf 13-Inch Memory Foam Hybrid has quite the name for a premium firm mattress, but this hybrid mattress excels at temperature control thanks to the cooling cover, foam, and coils. It’s strong enough that you can move around without getting stuck, and it also maintains spinal alignment. Wolf’s Black Friday mattress sale is now live 15% off on your purchase.
sleep number
If you’re trying to decide between a sleep tracker or a new mattress, I have news for you—the Sleep Number can do both. The P6 is a smart bed that lets you adjust to your preferred firmness; pressure relief level; And, with an adjustable base, the angle of the head and foot of the bed. It also tracks your sleep, noting any changes in your heart rate, breathing and deep sleep. For Black Friday, sleep numbers are being offered Free shipping and discounts for bed and base bundlesFree shipping is a big deal because there is usually a separate fee from the sleep number to have a team prepare the bed for you, Now, this is just one part of your shopping,
Tiami
When the aches and pains are too much and your mattress isn’t helping, it’s time to call the big companies. Tiami’s luxury hybrid has a sturdy feel; cushioning memory foam layers; And unique, foam-capped coils that help relieve pressure around your joints. This is a completely special mattress, which makes Tiami’s Black Friday mattress sale even more attractive. This is the lowest price we’ve seen all year, thanks to its Black Friday promo 40% off, no code needed,
essential elements
You’ve been searching for an organic mattress, but not just any organic mattress will do—it also has to be vegan. (Many organic mattresses are not vegan due to the wool involved.) For those who aim to live (and sleep!) according to vegan protocols, Essentia’s Tatami Mattress is right up your alley. It features organic cotton, organic latex, and organic foam for pressure relief, temperature control, and strong lumbar support. Essentia is offering 25% off on mattresses and two free pillows As part of its Black Friday mattress sale.
Naturepedic
Naturepedic checks a lot of boxes with its EOS Classic mattress. It has customizable firmness on each side of the mattress. This is one of the best mattresses we’ve tested so far. It’s also made from organic materials, making it one of the best organic mattresses we’ve seen. Naturepedic is offering 20% off sitewide for Black Friday and offer a free accessories bundle (organic mattress protector and pillows) on orders of $699 or more.
• Organic and customizable experience: Naturepedic EOS Classic for $3,039 ($460 off)
Lisa
Leesa’s Sapira Chill Hybrid is one of the best mattresses in our account (more specifically, the best hybrid mattress) due to its cooling and lumbar support. It features a quilted pillow top with cooling cover, pressure-relieving foam, and pocketed coils. There are three levels of firmness to choose from, but if you have back pain, you may want to choose something firmer to support spinal alignment. Plus, the Sapira Chill pillow top will soften things up a bit. Although the price of this mattress is not the lowest it has been this year, Leesa’s Black Friday sale is quite good. you can take 30 percent discount on select mattressesIncluding Sapira Chill.
plank of wood
For those who feel that the mattress is never completely firm Sufficient, The Plank Firm is one of the team’s favorite beds that offers a really firm feel. It’s actually double-sided, with one side being “firm” and the other being “extra firm”, so you can get extreme, unshakable support. It’s been successful among some of our testers who have back pain and look for firmer beds to maintain spinal alignment. To keep your wallet balanced, too, Plank is offering 30 percent off with code BFRIDAY30.
This “sale” is a stretch
PurpleJust when you think you have all kinds of mattresses, Purple throws another mattress into the mix. The defining feature of the Purple Restore Hybrid is the GelFlex Grid, a squishy-feeling gel layer designed to relieve pressure and maximize airflow. To complement this, you’ve also got a layer of foam and pocketed coils to round out the support. As part of its Black Friday mattress sale, Purple is offering Up to $300 off, or up to $800 off mattress and adjustable baseHowever, based on our tracking, for mattresses only, this same sale runs all year, just with different wording, Still, I have had several people inquire about Purple’s performance,
dreamcloud
DreamCloud mattresses are usually available at prices that feel like a great year-round option. While the same can be said for Black Friday, the reality is that there aren’t really any “special” sales – unless you count the accessory bundles you bring with your purchase, which sometimes happens. I’ve been a longtime fan of the DreamCloud Hybrid, not only for its affordability, but also for its overall pressure relief, responsiveness, and lumbar support. So, despite the lack of sales, I think it’s still worth a look.
bloated
breath. Another solid mattress company that is running—let’s call it this—counterfeiting. I enjoyed the Puffy Cloud’s full-foam construction and conforming feel around pressure points. Puffy is offering two free pillows and two free sleep masks with the purchase of a mattress, but don’t expect significant savings here.
casper
There’s no denying that Casper’s The One mattress is an affordable, well-rounded, all-foam mattress. It contours around your body to reduce your pressure points, while supporting the core to keep your lower back in alignment. But if you think Black Friday will make this particular bed even more attractive, unfortunately you’d be wrong. It remains at the same price we have tracked throughout the year. However, that’s still under $1,000 for a queen-size mattress, if you need something budget-friendly for a guest room or quick vacation bedroom makeover.
Thuma
Thuma is not running a Black Friday sale, which is a huge bummer. The Thuma Hybrid Mattress has three firmness levels. I found that “Medium” actually felt stronger than expected, but it provided excellent support for back pain. Needless to mention, we’re big fans of Thuma’s famous Japanese-joinery-style bed frame that looks like a modern sculpture but is easier to put together than an Ikea dresser. Maybe next year, we’ll get sales.
Power up with unlimited access wired, Get best-in-class reporting and exclusive client content that is too important to ignore. Subscribe today.
<a href