The decision came down to quality, with Söderlund ultimately admitting that professional voice actors still offer something that artificial intelligence cannot: “There is a difference in quality. A real professional actor is better than an AI; that’s just the way it is.”
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Despite the game’s notable success on Steam with 14 million sales in February and over 6 million weekly active users, critics have objected to the game’s clumsy use of text-to-speech, claiming it hurts immersion in the otherwise compelling story and world. As proof that the studio is sensitive to criticism and still eager to improve its already launched product, the developers have identified key sections of dialogue to be “enhanced” by paid voice actors. However, there are no plans yet to replace All AI-generated voice content with human actors.
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Embark Studios also emphasized that, while some artificial intelligence was used in the dialogue, no generative AI was used in creating the game’s attractive, much-acclaimed visuals.
While critics of AI are quick to point to the human cost in the form of lost jobs or damage to artistic integrity when AI encroaches into the realm of human imagination, proponents point to the incredible cost-saving benefits of artificial intelligence, which could ultimately give more creative power to cash-strapped individuals rather than corporations.
However, expect more heated debate on the merits and demerits of AI right now as its use in the gaming industry continues to grow.
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