Apple is hosting a “special Apple Experience” in New York City on Wednesday, March 4 at 9 a.m. ET, not at the Apple Park location it typically uses for events. It is also hosting press in the cities of London and Shanghai at the same time.
The invitation includes the words “You’re Invited” and an Apple logo depicted in a segmented disk of yellow, green, and blue (the rumored colors of the new low-cost MacBook). Otherwise, it gives no indication as to the purpose of the so-called experience. However, bloombergMark Gurman previously said he expects Apple to launch a lower-cost A18 Pro chip-powered MacBook and new MacBook Air, MacBook Pro, and Mac displays during the next several weeks, along with the iPhone 17e, a new base model iPad, and an M4 iPad Air. And maybe we’ll even see a preview of Apple’s new AI-infused Siri.
Apple’s don’t-call-it-an event will take place during the big Mobile World Congress show in Barcelona, Spain, running between March 2-5.
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